Introduction
The BSides movement is entirely decentralized, guided by a steering committee that oversees administrative tasks. As organizers, we are stewards of this community, responsible for safeguarding its brand and reputation. These guidelines are designed to help you run a successful event while upholding the core values of BSides.
Key Principles [Be good to and for your community]:
- Be good stewards of the BSides community.
- Respect participants and their privacy.
- Ensure openness, independence, inclusion and transparency in your event.
Non-Negotiable Rules
All organizers must adhere to the following rules:
- Have a fair and open Call for Presenters (CFP).
- Keep participants and the steering committee informed.
- Join and participate in the BSides Organizers’ Google Group.
Core Rules for Organizers
1. Community Focus
- Support Diversity: Promote a fair and open CFP to attract a wide range of speakers and topics. Encourage new speakers to participate by offering guidance on submissions.
- Accessible Events: Keep registration fees nominal, with discounts for students, unemployed, and low-income participants. Nominal fees help reduce no-show rates, often exceeding 50% for free events. Understand the barriers faced by participants and actively work to remove them from your event.
- Foster Conversation: Engage participants in meaningful discussions during and outside of sessions.
2. Respect Participants’ Privacy
- Never sell or share participant information, such as attendee lists, with sponsors or third parties.
- Avoid badge barcodes or similar mechanisms that facilitate lead generation.
- Sponsors are necessary to keep the attendance cost affordable. Sponsors need to be clear that BSides is not a scan the badge and spam lead generation event. Their sponsorship demonstrates their commitment to their community and allows them to network during the event. Specific benefits, like a table for giveaways, banners on walls, etc., are defined by each organizer.
3. Independence and Impartiality
- Sponsors: Treat all sponsors equally. Do not sell speaking slots; sponsors can submit proposals via the CFP like everyone else.
- Brand Integrity: Avoid joint events (e.g., BSides/OWASP). Sponsors like ISACA or OWASP must be treated like any other sponsor.
- Organizational Separation: Keep BSides independent, even if organizers work for the main sponsor.
4. Financial Responsibility
- Only spend funds you’ve already raised. Avoid going into debt for the event.
- Extravagance is unnecessary. Fancy badges, T-shirts, or giveaways are not required for a successful BSides event.
- Ensure all financial transactions are transparent. Consider opening a dedicated bank account to manage event funds.
Planning and Communication
Communication with the Steering Committee
- Keep the steering committee informed by emailing updates a few times a year. If we haven’t heard from you for six months, and you don’t respond to us will lead to your event being reassigned.
- Keep the steering committee informed on who’s currently leading your group and provide up-to-date organizer contact information, with at least one monitored email address.
- Respond promptly if contacted; lack of response will lead to your event being reassigned.
Join the BSides Google Group
- At least one organizer must join the BSides Organizers’ Google Group to stay informed and collaborate with other organizers. Contact [email protected] for an invite.
Naming Guidelines
- Event names should reflect small geographic areas (e.g., cities, towns). State or country names are not permitted.
Practical Advice for Organizers
Words Matter
- Participants, not attendees: Everyone should actively engage in the event.
- Sponsors, not vendors: BSides is not a lead-generation event; sponsors are there to share knowledge and network.
Planning Tips
- Allow 6–8 months for planning to avoid unnecessary stress.
- Codes of Conduct are strongly encouraged but should be culturally appropriate.
- The ideal organizing team size is 2–3 core members, with additional delegation as needed. Avoid solo efforts.
Financial Structures
- Choose a structure that works for your team:
- Out-of-pocket, break-even approach.
- Forming an LLC or other entity for liability management.
- Regardless of your choice, prioritize transparency in financial matters.
Event Success Criteria
The “Three Cs, Plus One”
- Content: Provide engaging, relevant presentations.
- Conversation: Facilitate discussions among participants.
- Community: Strengthen and grow your local security community.
- Career: Support participants in their professional growth through learning and networking.
Measuring Success
- Most participants leave happy.
- Organizers feel content and accomplished.
- Organizers do not lose money (or lose only what they can afford).
Questions and Support
If you have questions or need guidance, contact the steering committee at [email protected] or post your query in the BSides Organizers’ Google Group.